Moderators: wlelum, mark, JamesC, Dale Dugas, Tom R, hasayfu

Chuck wrote:what about them spreading it all over p2p for free?
Salamander Feng at Home wrote:I still think I would prefer you to tape the instructional portion of each class, put maybe ten of those on disk, and mail out the disk in an ordinary cheap envelope, as this streaming business involves a lot of "e" and means I have to sit at a computer station. Price would be for a year's subscription. I think you should ask tis as a poll question -- streaming video or disks mailed bulk rate.
You could then, later, sell these disk sets (only it would be more than ten lessons per disk) as part of your regular merchandise!
In any event, why don't you try taping 1 lesson now, posting it here for free, and letting the potential customers see it. Have a poll question beyond it which would be "How much are you willing to pay for a year's subscription to this product?" and then put down prices in a range (e.g., cost of mailing (varies based on area) plus $300, $375, $400, $475, etc., up to the price of in-class instruction). This should give you an accurate idea of the potential market and optimal rate. If this works like TV, the real income could be from the residuals market (the regular merchandise comment above).
LEGAL ISSUES: You would need to have each student at the lesson sign a release (the sign-in sheet should repeat the release, but you want one on file for every student), and you would want to start including that in your contracts -- all of them -- from this point forward in case you later plan on such a project. Release should include at least consent to dissemination, agreement that there is no compensation for use of their likeness on original and repeats. Talk to your lawyer, not my area of the law. If this is real-time, there is a problem. What if some student gets hurt, or verbally abused, or cries, or one student does something inappropriate and embarassing to another student? What if a student looks at the camera and makes a racial remark or speech? These are not actors; giving them a real-time forum has its own risks. Some students may have privacy or timidity reasons to not want to be taped. At least if this is delayed dissemination, you can edit things out. Students should be notified to tell you before they leave class for the day if they have a problem with something they did being disseminated; and your agreement to provide video lessons should indicate there may be editing of lessons as deemed appropriate by WLKF in its sole discretion or requested to protect the privacy of students.
I would be a little worried at how few people have responded to this poll. I suggest you have each subscription be for a calendar year ending December 31 rather than starting when they sign up. Pro-rate the cost or provide earlier lessons so they get a full year. That way if the cost of taping exceeds the revenue, you can cancel the project at a fixed date without dealing with contractual obligations.
S. Feng

Return to Wing Lam Kung Fu School
Users browsing this forum: No registered users and 1 guest